Privacy Policy for Walkbucks

Effective Date: September 1, 2025

At walkbucks, your privacy is our priority. This Privacy Policy outlines how we collect, process, disclose, and protect your data when you interact with our mobile application ("App"), affiliated websites, and related services (collectively, "Services"). By using our Services, you agree to the terms herein. If you disagree, please refrain from accessing the App or Services.

1. INFORMATION WE COLLECT

When you interact with the walkbucks App, we collect some data to improve your experience and enhance the quality of our Services. This information encompasses:

Account Details

Upon your first use of the App, we generate an anonymous Account ID. While personal details like your name or email are not mandatory for account creation, certain features may require a nickname. We recommend avoiding nicknames that include personally identifiable information.

Device Information

We gather details about the device you use to access our Services, such as device identifiers, model, operating system, network information, IP address, country, and language settings. This data helps us optimize the App’s performance across various devices.

Content and Usage Data

We collect the content you submit through the Services, along with related metadata (e.g., submission time and date). Additionally, we track your interactions with the App, including feature usage, activity statistics, and engagement with other users’ content. This information is essential for improving functionality and user experience.

Communications and Support

When you contact us or interact with our Services, we retain the information you provide, such as customer service inquiries or support tickets. This helps us enhance our support services and maintain records for future reference.

Tracking Technologies

We use cookies, web beacons, and similar tools to gather insights about your usage of our Services. Cookies are small files stored on your device that help us recognize you and remember your preferences. While you can disable cookies in your browser settings, this may limit certain features. Web beacons are electronic images used to track visits and measure the effectiveness of campaigns.

Permissions

The App may request access to additional device features, such as network, notifications, and Apple Health permissions. We only collect this information with your explicit consent, based on your device’s permission settings. The Apple Health data will not be shared with any other products.

2. HOW WE USE YOUR INFORMATION

Service Delivery and Enhancement

Your data enables us to provide and refine our Services, ensuring they operate smoothly and align with your preferences. For example, we verify physical activity to award Coins based on your movement data.

User Experience Analysis and Improvement

We analyze usage patterns to understand how users engage with the App, identifying areas for enhancement and optimizing overall functionality. This includes monitoring app performance and user interaction metrics.

Communication

We may use your information to share updates, policy changes, and other important details about the walkbucks App and Services. This includes notifications about new features, promotions, or relevant announcements.

Market and Customer Research

By studying customer behavior and conducting market research, we gain insights into user needs and preferences, helping us develop and promote our Services more effectively.

Marketing and Advertising

We, or our trusted partners, may use your information to deliver promotional content and advertisements tailored to your interests. This includes targeted ads based on your usage habits and preferences.

Security and Fraud Prevention

Your information helps us detect, investigate, and prevent fraudulent activities and security breaches. We monitor and verify user activity to maintain the integrity of our Services.

Order Fulfillment

When you redeem rewards, we use your information to process and fulfill your orders, including shipping details.

Dispute Resolution

Your information assists us in investigating and resolving disputes between users, fostering a safe and fair environment for everyone.

3. SHARING YOUR INFORMATION

We may share your information with third parties in the following:

Service Providers:

We collaborate with third-party companies to assist with tasks such as data analysis, marketing, and customer support. These providers only access your information to perform specific functions and are contractually bound to safeguard your data.

Business Transfers:

In cases of mergers, acquisitions, or the sale of assets, your information may be transferred to the new owner. We will notify you of such changes and ensure your data remains protected under the new ownership.

Legal Compliance:

We may share your information when required by law or in response to valid requests from public authorities, such as courts or government agencies.

Protection of Rights:

We may disclose your information to enforce our policies, protect our rights and property, or investigate and prevent fraud, security breaches, or other illegal activities.

Aggregated Data:

We may share anonymized, aggregated data with third parties for research, marketing, analytics, or other purposes. This data does not identify individual users.

4. THIRD-PARTY SERVICES

We may permit third parties to display advertisements, provide analytics, or offer additional services, such as rewards programs, in connection with our Services. These third parties may use cookies, web beacons, and similar technologies to collect information about your interactions with our Services and other websites or online platforms. This data may include your IP address, device manufacturer, operating system, mobile device identifiers, browser type, and user activity.

This information is used by us, as well as these third parties and their clients, to analyze trends, measure content popularity, deliver targeted ads and content based on your interests, and gain insights into user behavior. Some of these third-party analytics and advertising services provide options to opt out of data collection or sharing.

Please note that this Privacy Policy does not govern third-party cookies, web beacons, or other tracking technologies, and we are not responsible for their practices.

5. COOKIES AND TRACKING TECHNOLOGIES

We utilize cookies and similar technologies to enhance your experience on our App and website. Cookies enable us to understand your usage patterns, recognize you upon your return, and improve the quality of our Services. The types of cookies we employ include:

Analytical/Tracking Cookies:

These cookies help us analyze user behavior, track visitor counts, and verify transactions. They play a key role in improving the functionality and performance of our Services.

Advertising and Retargeting Cookies:

These cookies allow us to deliver targeted advertisements tailored to your interests and browsing habits. They help us present you with relevant content on our App, website, and third-party platforms.

You can manage cookie settings through your browser. However, disabling cookies may restrict access to certain features of our Services.

6. YOUR RIGHTS AND CHOICES

We value your rights concerning your personal information and offer the following options:

Access and Correction:

You have the right to request access to the personal data we hold about you. To review, update, correct, or delete your information, contact us at [email protected]. For security purposes, we may need to verify your identity before processing your request.

Opt-Out of Communications:

You can opt out of receiving promotional messages by following the unsubscribe instructions in our emails or contacting us directly. Please note that service-related communications will continue even if you opt out of promotional content.

Update Information:

You can modify your personal details through your authorized account (e.g., Google). Changes will be updated in our system after your next login or authorization.

Account Deletion:

You have the right to delete your walkbucks account and associated personal data. To request deletion, email us at [email protected] with the subject line "Delete Account." We will retain your information for 60 days to resolve any potential issues before permanently removing it.

7. DATA SECURITY

We implement reasonable measures to safeguard your information against unauthorized access, use, or disclosure. Our security practices adhere to industry standards to protect the data we collect and store. However, no method of internet transmission or electronic storage is entirely secure, and we cannot guarantee absolute security.

8. DATA RETENTION

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Once your data is no longer needed, we will securely delete or anonymize it.

9. INTERNATIONAL DATA TRANSFERS

As walkbucks operates globally, your information may be transferred to and processed in countries outside your own. We comply with applicable data protection laws during such transfers. By using our Services, you consent to the transfer of your information to countries with data protection regulations that may differ from those in your jurisdiction.

10. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy periodically to reflect changes in our practices, technologies, legal requirements, or other factors. Significant changes will be communicated by updating the “Effective Date” at the top of this Policy and providing additional notice as required by law. We encourage you to review this Policy regularly to stay informed about how we handle your data.

11. CONTACT US

If you have questions, comments, or concerns about this Privacy Policy or our data practices, please email us at [email protected] with the subject line “Privacy Policy Inquiry.” We are committed to addressing your inquiries and resolving any concerns promptly.

Thank you for trusting walkbucks with your personal information. We are dedicated to protecting your privacy and ensuring a secure and enjoyable experience with our Services.

ANNEX – NOTICE TO UNITED STATES RESIDENTS

This Annex is incorporated into the Privacy Policy and includes additional information for residents of the United States regarding the collection and use of their Personal Data. The term “Personal Data,” as used in this Annex, includes “personal information” as defined in the California Privacy Rights Act (“CPRA”).

PERSONAL DATA

The following subsections detail the categories of Personal Data that we collect and have collected over the past twelve (12) months. For each category of Personal Data, these subsections also set out the source of that Personal Data, our commercial or business purpose for collecting that Personal Data. More information regarding those sources and categories are set forth below.

Categories of Personal Data We Collect

• Profile or Contact Data
  • Examples of Personal Data Collected:
    • First and last name
    • Email
    • Unique identifiers such as username and password
    • Profile photo
    • User bio
  • Source:
    • You

• Categories of Third Parties with Whom We Share this Personal Data:
  • Service Providers
  • Advertising Partners
  • Analytics Partners
  • Business Partners/Marketplace Providers
  • Parties You Authorize, Access or Authenticate, including Other Users

• Device/IP Data
  • Examples of Personal Data Collected:
    • IP address
    • Device ID
    • Domain server
    • Type of device/operating system/browser used to access the Services
    • Browser plug-in types and versions
    • Internet service provider
  • Source:
    • You
    • Third parties, including Analytics Partners
  • Categories of Third Parties with Whom We Share this Personal Data:
    • Service Providers
    • Advertising Partners
    • Analytics Partners

• Web Analytics
  • Examples of Personal Data Collected:
    • Web page interactions
    • Referring webpage/source through which you accessed the Services
    • Referral source/exit pages
    • Statistics associated with the interaction between device or browser and the Services
  • Source:
    • You
    • Third parties, including Analytics Partners
  • Categories of Third Parties with Whom We Share this Personal Data:
    • Service Providers
    • Advertising Partners
    • Analytics Partners

• Social Network Data
  • Examples of Personal Data Collected:
    • Email
    • User name
    • IP address
    • Device ID
    • Name
    • Profile picture
    • List of friends
  • Source:
    • You
    • Third parties, including Social Networks
  • Categories of Third Parties with Whom We Share this Personal Data:
    • Service Providers
    • Advertising Partners
    • Analytics Partners
    • Business Partners/Marketplace Providers
    • Parties You Authorize, Access or Authenticate, including Other Users

• Consumer Demographic Data
  • Examples of Personal Data Collected:
    • Age/date of birth
    • Gender
  • Source:
    • You
    • Categories of Third Parties with Whom We Share this Personal Data:
    • Service Providers
    • Advertising Partners
    • Analytics Partners
    • Business Partners/Marketplace Providers
    • Parties You Authorize, Access or Authenticate, including Other Users

• Geolocation Data
  • Examples of Personal Data Collected:
    • IP-address-based location information
    • Time zone setting
  • Source:
    • You
    • Categories of Third Parties with Whom we Share this Personal Data:
    • Service Providers
    • Advertising Partners
    • Analytics Partners
    • Business Partners/Marketplace Providers
    • Parties You Authorized, Access or Authenticate, including Other Users

• Health Data
  • Examples of Personal Data Collected:
    • Health or exercise activity monitoring
    • Apple HealthKit data
  • Source:
    • You
  • Categories of Third Parties with Whom we Share this Personal Data:
    • No, Health data will not be shared with any third parties.

• Categories of Data Considered “Sensitive” Under the CPRA
  • Examples of Personal Data Collected:
    • Personal data concerning a consumer’s health
    • Precise geolocation data
  • Source:
    • You
  • Categories of Third Parties with Whom We Share this Personal Data:
    • No, “Sensitive” data will not be shared with any third parties.

• Other Identifying Information that You Voluntarily Choose to Provide
  • Examples of Personal Data Collected:
    • Identifying information in emails, letters, or texts you send us or in your survey responses
  • Source:
    • You
  • Categories of Third Parties with Whom We Share this Personal Data:
    • Service Providers
    • Parties You Authorize, Access or Authenticate, including Other Users

• Other
  • Examples of Personal Data Collected:
    • Any Personal Data or other identifying information that you include in your user bio
  • Source:
    • You
    • Third parties, including Social Networks
    • Categories of Third Parties with Whom We Share this Personal Data:
    • Service Providers
    • Advertising Partners
    • Analytics Partners
    • Business Partners/Marketplace Providers
    • Parties You Authorized, Access or Authenticate, including Other Users

Our Commercial or Business Purposes for Collecting or Disclosing Personal Data

• Providing, Customizing and Improving the Services
  • Creating and managing your account or other user profiles
  • Providing you with the products, services or information you request.
  • Meeting or fulfilling the reason you provided the information to us.
  • Providing support and assistance for the Services.
  • Improving the Services, including testing, research, internal analytics and product development.
  • Personalizing the Services, website content and communications based on your preferences.
  • Doing fraud protection, security and debugging.
  • Carrying out other business purposes stated when collecting your Personal Data or as otherwise set forth in applicable data privacy laws, such as the CPRA

• Marketing the Services
  • Marketing and selling the Services.
  • Showing you advertisements, including interest-based or online behavioural advertising.

• Corresponding with You
  • Responding to correspondence that we receive from you, contacting you when necessary or requested, and sending you information about walkbucks or the Services.
  • Sending emails and other communications according to your preferences or that display content that we think will interest you.

• Meeting Legal Requirements and Enforcing Legal Terms
  • Fulfilling our legal obligations under applicable law, regulation, court order or other legal process, such as preventing, detecting and investigating security incidents and potentially illegal or prohibited activities.
  • Protecting the rights, property or safety of you, walkbucks or another party.
  • Enforcing any agreements with you.
  • Responding to claims that any posting or other content violates third-party rights.
  • Resolving disputes.

Personal Data Sales

In this section, we use the term ‘sell’ as it is defined in the CPRA. We sell your Personal Data, subject to your right to opt-out of these sales.

As described in Main Text, we have incorporated Cookies from certain third parties into our Services. These Cookies allow those third parties to receive information about your activity on our Services that is associated with your browser or device. Those third parties may use that data to serve you relevant ads on our Services or on other websites you visit. Under the CPRA, sharing your data through third party Cookies for online advertising may be considered a “sale” of information. You can opt out of these sales by following the instructions in this section. Otherwise, we do not sell your Personal Data to third parties.

Personal Data Sharing

Under the CPRA, California residents have certain rights when a business “shares” Personal Data with third parties for purposes of cross-contextual behavioral advertising. We have shared the following categories of Personal Data for the purposes of cross-contextual behavioral advertising:

• Profile or Contact Data

• Device/IP Data

• Web Analytics

• Social Network Data

• Consumer Demographic Data

• Geolocation Data

• Categories of Data Considered “Sensitive” Under the CPRA

• Other

As described in Main Text, we have incorporated Cookies from certain third parties into our Services. These Cookies allow those third parties to receive information about your activity on our Services that is associated with your browser or device. Those third parties may use that data to serve you relevant ads on our Services or on other websites you visit. Under the CPRA, sharing your data through third party Cookies for online advertising may be considered a “sale” of information. You can opt-out of data selling and/or sharing by following the instructions in this section. Health data and “sensitive” data are not subject to “sale” or sharing.

To provide and improve the walkbucks app’s use and features, we share Personal Data with the following categories of third parties:

• Service providers

• Other users (where certain information, such as profile data, is visible to all users)

• Business partners

• Third parties in connection with a business transaction, such as merger or sale

• Law enforcement, regulators, governmental authorities and other parties for legal reasons

Other Data Sharing based on User Consent

We are committed to protecting your privacy and handling your Personal Data with care. In accordance with applicable U.S. privacy laws, including the California Privacy Rights Act (CPRA), we will only share your Personal Data with third parties for reasons other than providing and improving the walkbucks app’s use and features to the extent that you have specifically authorized us to do so.

1. Scope of Data Sharing:

We will only share the specific categories of Personal Data that you have explicitly authorized us to share. This may include, but is not limited to, your name, contact information, and any other data categories you have designated during the consent process.

2. Purpose of Data Sharing:

The Personal Data shared will be used solely for the purposes you have agreed to, such as receiving marketing communications, promotions, and offers that are tailored to your interests and preferences.

3. Data Processing by Third Parties:

Those with whom we share your Personal Data in accordance with your consent are contractually obligated to use your Personal Data only for the agreed-upon purposes and to protect the confidentiality and security of your data in compliance with applicable U.S. privacy laws, including the CCPA.

4. Right to Opt-Out:

If you are a resident of California, you have the right to opt-out of the sale or sharing of your Personal Data at any time. You may exercise this right by contacting us directly at [email protected] Upon receiving your opt-out request, we will cease sharing your Personal Data with our marketing partners.

5. Your Rights:

In addition to the right to opt-out, you have the right to request information about the categories and specific pieces of Personal Data we have collected about you, request deletion of your Personal Data, and request correction of any inaccurate data. You also have the right to non-discrimination for exercising your privacy rights under the CPRA and other applicable laws. To exercise these rights, please contact us at [email protected].